5 ways experts can help to grow your business
Running a small business has various challenges, however did you know that there are experts out there who can help grow your business?
I love working with people who know more than me! I do not see them as a threat, rather I seem them as my teachers who will help me go further and faster than I would have without them.
One of the common complaints I come across when talking to other small businesses is the fear that other people will steal your customers from you. All I can say about that is if you have made a healthy bond with your client they will remain loyal to you. If that is your reason for not collaborating or working with experts then it may take you a while to get your business up and running.
So what can experts do for you and your business? Here are 5 areas to consider:
- Social media- We all understand the need to keep on the frontline of social media for many of us this is how we keep a “presence” for potential customers. This can also be incredibly time consuming, so unless this is your money maker then maybe you could outsource it?
- Accounting- Why not remove the stress of having to get your finance and books straight (unless of course you a very good at this) and get some assistance with this?
- A Business Mentor- Go to someone you consider to be a trusted advisor (who won’t steal your clients or contacts) who can support you in keeping focused and not wandering off into unknown territory!
- Partnering or collaborating – this can be done for particular ventures or projects which you know you can deliver in part but not the whole thing. This could be very lucrative if you are prepared to take the risk and work with someone else.
- Marketing- getting together with an expert who knows their stuff and how you need to promote your particular service is like gold dust! You might just need to pay for a couple of sessions to get you off the ground.
All of this being said it is still your choice how you wish to grow your business however in my humble opinion getting support for the areas which are either too time consuming or not your strength is worth the investment. There are times to be protective over the growth of your business and there are times to attract people with strengths.
If you are a visionary leader or an entrepreneur, you will definitely need time and space to let your creativity flow (those of you in this category know exactly what I mean!) rather than getting bogged down in the nitty gritty of service delivery. Why? Because….
“Life’s Too Short!”
Further Reading: (which may help with your forward planning!)